More Than Three Quarters of Small Business Owners Say AI Makes Them More Productive, But Most Need More Guidance
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Today, we’re releasing findings from a new YouGov study we commissioned of almost 4,000 small business owners across nine APAC markets: Australia, Singapore, Vietnam, Indonesia, Taiwan, India, Thailand, Japan and Hong Kong, on how AI is helping them grow, compete with larger businesses and reach customers beyond their borders.
AI adoption is already broad, with 84% of surveyed small business owners currently using AI, 76% reporting a positive impact on productivity and 71% reporting a positive impact on revenue or sales over the past 12 months. Small business owners also report AI helps tackle two significant challenges facing small businesses: limited resources and limited time. Owners say AI is helping small businesses compete. Across the nine markets, four in five (80%) owners agree AI helps small businesses compete more effectively with larger companies, and the same proportion say it makes starting a business easier. 83% agree AI enables small businesses to do things that previously required significantly more money or resources. And, they say the time saved is going back into the business.
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